search query: @author Voola, R. / total: 3
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1.
Explications of political market orientation and political brand orientation using the resource-based view of the political party
Journal of Marketing Management
2011 : MAY, VOL. 27:5-6, p. 627-645
 2011 O'Cass, A.
Voola, R.
2.
Implementing competitive strategies: the role of responsive and proactive market orientations
European Journal of Marketing
2010 : VOL. 44:1/2, p. 245-266
 2010 Voola, R.
O'Cass, A.
3.
Strategic alliances and knowledge sharing: synergies or silos?
Journal of Knowledge Management
2007 : VOL. 11:3, p. 52-66
 2007 Connell, J.
Voola, R.
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